The call-to-action copy of a donation page has to convince your donors to commit to giving you a donation ...

In Growing your nonprofit: you need a good introduction We discussed the intro copy of the donation page - a short block of text to...

In Growing your nonprofit: does the headline grab their attention? we discussed that it’s imperative that the headline and subheading...

In “Growing your nonprofit: planning your donation page” we began looking at optimization and how the first step is to remove distracting...

You’ve sent your fundraising email… and it looks great! In my earlier blogs we discussed how you need to be personal; present a problem,...

You’re sending out an email to your supporters. Don’t make your donors work overtime trying to figure out what this latest piece of...

In “It’s about You!” we discussed making your communications about the donor. It can be an easy fix to add in a few “you” words,...

Consider this: a bore is one who talks to you about himself; a brilliant conversationalist is one who talks to you about yourself. Makes...

Your fingerprints are unique. No one else in the world has the exact same set of ridges and lines; not even identical twins have the same...

We all have goals - a soccer team winning the match; getting to the supermarket before it closes or losing 20lbs after a winter of...

Previously we discussed why it’s essential to your future fundraising to have a CRM system that works for your organization. To read...

Hands up, are your donors on a list on Excel or Access somewhere? Don’t worry, you're not alone! Thousands of non-profit organizations...

2021 has been another challenging year, but especially so in the fundraising sector. To understand more on this “thorny” subject of why...

This article was originally published by CauseMatch on Dec 13, 2021. To see the original article see here Private schools, like other...

This article was originally published by CauseMatch on Oct 24, 2021. To see the original article see here If donor acquisition were easy,...